Branding yourself both online and offline will really set up this coming year to be a break through one for your musical career.
To do this you must start with the most fundamental aspect of you as an artist: Your Pitch!
Two things happened recently to inspire this article.
Scenario #1: I was out at the Mercury Lounge seeing music and between bands I was standing at the bar talking to some friends and someone handed me a show flyer. I was taken with him immediately, I always appreciate anyone who is self -promoting because its not easy to do and it’s especially not easy to do at a crowded bar on a Wednesday night in downtown Manhattan. So, I looked down at the flyer and my heart sank. It said the following: