Have you heard of Microsoft Tag, yet? It’s an innovative way to give your fans exclusive content and music via mobile devices. You can either dish out print marketing tags or apply the tags to your website for free.
You can create the tag online and customize it to help brand your project.
Fans can download Tag Reader and scan away to open the URL’s that you have tagged on your product.
You do need a Windows Live account to access MS Tag.
BandCentral will be showcasing at two of spring’s highest profile Music-tech events – Music 4.5 in London on March 4th, and the Microsoft BizSpark Accelerator event at SXSW Interactive 15-16th March, 2010.
Following on from their recent success in the MidemNet lab, BandCentral are one of 8 companies who will battle it out in the Microsoft BizSpark Accelerator program to be crowned “Most Innovative” company in the entertainment sector. Having been pipped to the post by Holland’s Sellaband at the recent Eurosonic Interactive Company of the year awards, BandCentral have their sights firmly set on first prize. Fellow nominees include: Amulet Devices, AnyClip, Are You Watching This, Gendai Games, Khush, Pocket Tales and ShopSavvy.